LaShelle’s Night & Day is an online plus size women’s boutique that operates in the United States. We listened to women’s wants and desires all over the country, and the primary complaint was that intimates in stores and online look like they are made for a “more mature” woman (or ‘Granny’) instead of styles that are fit and fabulous for today’s woman. LaShelle’s Night & Day has connected with stylish and trendy designers who are specifically designing quality plus size intimates that are flattering, sexy and very comfortable. LaShelle’s is committed to catering to the chic, confident and curvaceous customer because curves are to be celebrated, and all women should look and feel exuberant in their lingerie. We offer beautiful bras, panties, cozy pajama sets and separates, night shirts, teddies and robes. We provide swimsuits, swim dresses and cover ups all in plus sizes from 14 to 34. The company was founded in 2016 and based in Los Angeles, CA.