4. Towing Guru Local Starter & Local Pro Package Duration and Termination: This engagement shall commence upon execution of this agreement and shall continue and remain in effect as a month to month for the Local Starter service and month to month after the initial 90 days for the Local Pro Package service. The Client must give a 30 day notice of cancellation to end either service. Any payment due within the 30 day cancellation period will be billed in full. All created content, including image and video is the property of Towing Guru. The registration of the domain if purchased by Towing Guru will be considered Towing Guru intellectual property unless an alternate agreement is discussed during the sign up process. Content and domain (if purchased by Towing Guru) can be transferred to the client upon termination for $399.00 during the first 12 months; the transfer fee is waived after 12 months. Early termination of the Local Pro Package service in the first 90 days will result in a termination fee of the fees payable for the first 3 months. Call & Email tracking is available at an additional cost of $19.95 per month and includes as an add on service. This will require the use of a new telephone number across all optimized business listings to allow for recording and tracking functionality.