Right from the start, Invisible Fence® Brand solutions were created out of a genuine concern and love for dogs. Back in 1973, Richard Peck, a well-traveled dog lover, grew alarmed at the number of dogs he saw roaming the streets or injured by cars. Knowing that our furry friends need daily exercise to remain healthy, he resolved to find a way to enable pet owners to keep their dogs and cats safe – without constant monitoring by their owners – while still maintaining their freedom. He worked with the University of Pennsylvania School of Veterinary Medicine and Battelle Laboratories. His patented invention became the first ever electronic dog fence containment system – the Invisible Fence® Brand solutions.